There have been many memorable and timeless catchphrases throughout WWE history, but few have altered the very fabric of reality quite like “Austin 3:16.” Because of the impact of this phrase, March 16 is officially Austin 3:16 Day!

After defeating Jake “The Snake” Roberts to be crowned the 1996 King of the Ring, “Stone Cold” Steve Austin berated his vanquished opponent in a post-match interview and exclaimed, “Austin 3:16 says I just whipped your ass!”

Photos: How to celebrate Austin 3:16 Day | Watch: "Stone Cold" Steve Austin vs. rare opponents

The moment was remarkable and immediately sent shockwaves throughout sports-entertainment before taking pop culture by storm. Not only did it launch The Texas Rattlesnake’s popularity to new heights, it also marked the beginning of The Attitude Era.

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"Stone Cold" Steve Austin begins his meteoric rise in WWE with an unforgettable speech after winning King of the Ring on June 23, 1996.

In the years that followed, Austin – famously adorned with a black T-shirt with simple, large, white lettering that read “Austin 3:16” –  became one of the most popular Superstars of all time. He was a smashmouth competitor in and out of the ring who let no one stand in his way, including Mr. McMahon.

Photos: "Stone Cold" like you've never seen him before | Watch: Forgotten "Stone Cold" moments

So grab a Steveweiser, ready your two-finger salute and share your favorite “Stone Cold” Steve Austin moments on Facebook, Instagram, Snapchat and Twitter using the hashtag #316Day. And that’s the bottom line, ‘cause “Stone Cold” said so!

It's March 16 (3/16), which means that it's time to celebrate the man that taught us all about Austin 3:16, WWE Hall of Famer "Stone Cold" Steve Austin. If you're unsure how to properly celebrate the legacy of The Texas Rattlesnake, check out these photos of Austin 3:16 Day festivities at WWE Headquarters. PHOTOGRAPHY BY JASON GOODRICH.